Beaulieu of America Carpeting

Often, our success stories involve exclusive, innovative product features that provide real benefits and enhance people’s lives. We’ve improved indoor environments with our Magic Fresh® odor reducing carpet treatment and our Silver Release® antimicrobial carpet treatment. We’ve developed eco-friendly products like OmniLocTM Modular eco-friendly backing and Green Smart® fiber. These products conserve resources by using recycled materials and further establish our leadership in carpeting.

As the world’s largest specialist in carpet, we understand that “one size does not fit all.” When it comes to meeting the varied needs of our many customers, we use the structure of our company to assure dedicated customer focus. For example, some of our success stories focus on how we established the Bliss® brand to address the special needs of homeowners. For the small businesses sector we created the Hollytex® brand. Apartment owners and managers are familiar with our Beaulieu® Multi-Family Flooring Solutions program, and new homebuilders know of us through our partnership with Armstrong® Flooring Fashion Smart™. All of this means we provide specialized products and services for each customer base, and that’s what we do every day.